Marketing - Our Great Little City
A key area for the BID is the importance of marketing the City as a top destination to live, work and visit.
A high quality, cohesive online presence is a key component for the success of the City centre. Therefore partnering with the ‘Visit Truro’ tourism website plus respective social media platforms, is an important first step in promoting Truro through one coordinated message and brand. Click on a project box below to find out more.
Monitoring our marketing targets through:
- PR campaign statistics
- Advertising campaign statistics
- Website and social media figures
- Newsletter subscriber and open rate figures
- Post campaign survey reports and feedback from businesses