Truro Classic Car Show, Sunday 28 July 2024

We brought the Truro Classic Car Show back for its second year on Sunday 28 July 2024. This Classic Car Show in Cornwall offered car lovers a unique opportunity to see a wide variety of cherished classic and vintage cars spanning over ten decades, from the 1900s to the 1990s, in a city centre location. For 2024 the Truro Classic Car Show was a much larger event compared to last year. Along with Lemon Quay, cars were showcased on Lemon Street and on Boscawen Street making Truro City Centre a big attraction for vehicle enthusiasts on a Summer’s Sunday and enabling a wider selection of exhibitors to take part.

As well as experiencing the city brimming with cherished cars, visitors were able to browse automobilia and autojumbles stalls, and enjoy live music. Cars on show included classic and vintage cars and modern classics. New for 2024, there was an opportunity to see new cars, including electric cars from local dealers.

We were delighted with the turn out and it was great to see so many residents and visitors enjoying the much-loved vehicles on display across the city. A big thank you to all the exhibitors who brought their vehicles to show, our sponsor Coodes Solicitors and to everyone who came along. Macmillan Cancer Support were fundraising on the day.

Marketing the 2024 Truro Classic Car Show

We promoted the Truro Classic Car Show via a multi-media campaign which included:

radio advertising with Greatest Hits Radio Cornwall
listing on six different websites that list car shows and autojumble events
listings on Visit Truro and Cornwall 365
editorial in Truro Together
social media activity on @trurobid (Facebook, Instagram and Twitter)
a media release where we gained media coverage on the Falmouth Packet (online), Cornwall Live, Truro Voice and BBC Radio Cornwall

We liaised with Visit Truro who also promoted Children's Day on visittruro.org.uk and on their social media channels (@visittruro).

Truro Classic Car Show 2023

We brought the first Truro Classic Car Show the city on Sunday 30 July where Lemon Quay was transformed for all car lovers to enjoy. The show featured iconic, vintage cars including an Aston Martin, Morris Minors, 'Whistling Billy' The Racing 'White' Steam Car and more

A huge thank you to everyone who exhibited their car and to The Velvets and True Foxes for entertaining the audience.

We were delighted with the large volume of spectators who came along to take a look at the cars, thank you to everyone who turned up, especially in the drizzle. We hope that many city centre businesses benefited from the increase in footfall.

Thanks also to our sponsor Coodes Solicitors. We are pleased to hear that Macmillan Cancer Support had a good day fundraising too.

Marketing the Truro Classic Car Show

We promoted the Truro Classic Car Show via a multi-media campaign which included:

radio advertising with Pirate FM
listing on six different websites that list car shows and autojumble events
listings on Visit Truro and Cornwall 365
editorial in Truro Together
social media activity on @trurobid (Facebook, Instagram and Twitter)
a media release where we gained media coverage on the Falmouth Packet (online), Cornwall Live and BBC Radio Cornwall

Visit Truro also promoted Children's Day on visittruro.org.uk and on their social media channels (@visittruro).